Google Core Algorithm update: Explained by Google


Google Panda is part of Google’s core algorithm and this news brought the attention of different industry and discussion to know what exactly it means.

While many webmaster were confused about this and what exactly it means, Google shares some more details about this. According to them, the algorithm is consistent enough that it doesn’t require very many changes in the future and can run without having to hold its hand all the time.

In a recent Q&A session involving Andrey Lipattsev from Google, answered some of the question regarding what exactly is the meaning of “core” algorithm. He also explained why it’s it is difficult to explain Google update.
In the video below, Andrey Lipattsev, a Search Quality Senior Strategist at Google, talks about what core means, and it begins around the 8 minutes

Here are some useful excerpt from the video

It is less about the functionality, which means it probably doesn’t change that much over time, and it is more about how we perceive it, in the context of the algorithm. Do we still think this is an experimental thing, it is running for a while and we aren’t sure how long it will last. Or is it like PageRank, it is part of it, it will always be there, at least in the foreseeable future and then probably call it in certain context part of the core algorithm.


I think this is really the worst takeaway of the past few days, but imagine an engine of a car. It used to be that there was no starter ( (engine)), the driver had to go in front of the car, and use some tool to start the engine. Today we have starters in any petrol engine, it’s integrated. It became more convenient, but essentially nothing changed.
For a user or even a webmaster it should not matter at all which components live where, it’s really irrelevant, and that’s why I think people should focus on these “interesting” things less.

Check out the following video to not only check out what was said about the core algorithm for yourself, but for anything else that might catch your interest in the video: